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Paid Advertising

Ad Account Audit

Understand what affects your ad performance before spending more. We review your ad account, campaigns, budgets, and targeting, then deliver a prioritized report of issues, improvement opportunities, and actionable recommendations.

  • Account & campaign performance audit
  • Issues & improvement opportunities
  • Prioritized recommendations report
  • Spending & targeting review
From $109 one-off

Delivery: Within 5 business days after receiving the required access and information

What’s included

  • Review the structure and settings of one Google Ads or Meta Ads account, covering account configuration, campaign objectives, and up to 5 selected campaigns over the last 90 days.
  • Analyze available campaign performance metrics, including spending, impressions, clicks, cost per result, conversions, and advertising return where suitable data is available.
  • Review targeting, audiences, placements, search keywords, and bidding strategies as applicable to the selected platform and campaigns.
  • Assess budget allocation, existing ads, copy, and creative performance to identify key opportunities for improving efficiency and messaging.
  • Conduct a preliminary review of conversion objectives and tracking status visible within the advertising account, identifying potential issues that require a separate technical audit.
  • Deliver one audit report covering findings, verified issues, improvement opportunities, potential impact, and actionable recommendations ranked by priority.

Not included

  • Implementation of fixes or changes to campaigns, budgets, or advertising account settings.
  • Ongoing advertising management or optimization after the audit report is delivered.
  • New campaign creation, advertising design, or new ad copy production.
  • Advanced technical auditing or repair of Pixel, GA4, GTM, or Conversions API implementations.
  • Lead quality analysis or reconciliation of advertising data with sales or CRM records.
  • Cross-channel sales attribution analysis or measurement of true causal advertising impact.

What we need to start

  • The account or platform to audit
  • The time period
  • View and analysis access to the account

Delivery & revisions

ItemDetails
Service TypeOne-Time Audit
ScopeAn account or platform and a period set before purchase
Delivery timingWithin 5 business days after receiving all requirements
RevisionsUp to two report revisions based on client feedback
Campaign LimitUp to 5 campaigns selected by the client or prioritized for review
DeliverableOne audit report with issues, improvement opportunities, supporting evidence, and recommendations

Add-ons

Pick what fits, your total updates live.

FAQ

What does the report contain?

Each problem, its impact, priority and the recommended fix.

Do I give you my account password?

No. Granting view and analysis access is enough.

Does it cover measurement accuracy and lead quality?

No. These are paid add-ons, not included automatically.